# Top 10 Trending Post Types for 2021.
## 1. Reels/TikTok Videos.
TikTok and Instagram Reels have become extremely popular in 2021. To create engaging Reels or TikTok videos, start by brainstorming creative ideas that resonate with your audience. You can then use video editing apps or features within the platforms to add effects, music, and text overlays to make your videos stand out.
## 2. Behind-the-Scenes Content.
Audiences love to see the behind-the scenes of your business or brand. To create this type of content, take your audience on a journey and show them how products are made, events are planned, or daily operations are carried out. This type of content humanizes your brand and builds trust with your audience.
## 3. User-Generated Content.
Encourage your followers to create content related to your brand or products. This can include reviews, unboxing videos, or user-generated posts. To do this, create a branded hashtag and encourage followers to use it when posting about your brand. Share and celebrate this content on your own platforms to showcase your loyal customers.
## 4. Interactive Polls and Quizzes.
Engage your audience by creating interactive polls and quizzes. This type of content is not only fun for your audience but also helps you gather valuable insights about their preferences and interests. Platforms like Instagram and Facebook have built-in features for creating polls and quizzes that you can easily utilize.
## 5. Educational Content.
Share valuable and educational content with your audience to establish yourself as an expert in your niche. You can create how-to guides, tutorials, or informational videos to provide value to your followers. Make sure to keep your content informative and engaging to keep your audience coming back for more.
## 6. Live Videos.
Live videos are a great way to connect with your audience in real-time. To host a successful live video, plan ahead by promoting the event, preparing talking points, and interacting with viewers during the broadcast. Platforms like Instagram, Facebook, and YouTube offer easy ways to go live and engage with your audience.
## 7. Influencer Collaborations.
Collaborating with influencers can help you reach a larger audience and tap into their followers. When working with influencers, make sure to choose someone whose values align with your brand and whose audience matches your target market. This type of partnership can help you increase brand awareness and credibility.
## 8. Throwback Content.
Look back at past successes, milestones, or popular posts to create throwback content. This type of content can evoke nostalgia among your audience and remind them of your brand's journey. You can reshare old photos, videos, or campaigns to showcase how far you've come and engage your followers.
## 9. Virtual Events.
With the rise of virtual events in 2021, consider hosting webinars, live Q&A sessions, or virtual conferences to engage with your audience. Promote these events on your social media platforms and create engaging content to drive registrations. Make sure to provide value to attendees and encourage participation during the event.
## 10. Seasonal Content.
Tailor your content to match different seasons, holidays, or trends throughout the year. Creating seasonal content allows you to stay relevant and engage with your audience based on current events or themes. Plan ahead and schedule seasonal posts to align with upcoming holidays or trends in your industry.
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